barefoot wines
A dream collaboration with Barefoot Wines – blending creativity, seasonal inspiration, and a love for brunch to showcase the joy of sharing great food and wine. As a long-time fan of Barefoot’s vibrant, approachable vibe, this project was a perfect opportunity to create fun and engaging content, with indulgent Strawberry Cheesecake French Toast Pots to the refreshing Barefoot Pink Moscato.
THE BRIEF
Barefoot Wines reached out to collaborate on creating vibrant, seasonal content for their Pink Moscato. They wanted to capture the joy and ease of spring brunching, with a focus on fun, no-fuss recipes that paired perfectly with their refreshing wine. The goal was to create dynamic visuals that felt approachable, inspiring the audience to embrace the light, carefree vibe of the season. With a focus on vibrant, engaging content for social media, we worked together to showcase how Barefoot Pink Moscato could elevate the perfect brunch moment with friends, food and a glass of wine.
The CREATIVE APPROACH
Barefoot Wines loved my fresh, vibrant style and were excited to create a recipe and accompanying images that truly felt fresh and engaging. With full creative freedom, I had the chance to bring a recipe to life in a way that felt effortless and joyful, complimenting the wine. The goal was to immerse the audience in the magic of spring brunch – from the first sip of Barefoot Pink Moscato to the indulgent sweetness of the Strawberry Cheesecake French Toast Pots.
I designed the recipe and accompanying shots to capture the carefree spirit of the moment, using bright, airy lighting, simple props, and a mix of shots to bring out the textures of the dish. By weaving Barefoot Pink Moscato naturally into the visuals, I made sure the wine felt like an essential part of the brunch experience – refreshing, vibrant, and perfectly paired with every bite.
THE RESULTS
The final content was a series of vibrant, engaging images that perfectly captured the joy and simplicity of a spring brunch, with Barefoot Pink Moscato as the star. The response from the client was fantastic, and shared as a collaboration it sparks conversations about the perfect brunch pairings and inspiring people to recreate the experience at home. Seeing the brand come to life in such an authentic, engaging way was incredibly rewarding.
Final thoughts
Working with Barefoot Wines was such a fun and fresh experience. Bringing their vibrant, laid-back brand to life through dynamic, storytelling-driven content was an absolute joy. From the initial brainstorming to the final shots, I loved every part of the creative journey and am so grateful to have been a part of this project.
If you’re looking for engaging, visually captivating content that showcases your brand in a fresh, authentic way – I’d love to hear from you. Let’s create something amazing together!
lou x
